
Lead Generation with RPA
Core to TBL’s Business Transformation effort is an active lead generation program. Taking into consideration company’s existing efforts, the initial focus is identifying small changes that can produce increase leads. Robotic Processes designed to minimize target search, buyer profiles from wide sources mimize valuable marketing and sales executive time. Further, TBL’s Lead Generation efforts combine direct marketing and digital marketing to accelerate business development efforts.
Direct Marketing and Automation
Maximizing client’s current business development team, we help:
- Nurture new and evolving market opportunities
- Convert client objections and disadvantages to new sales opportunities
- Develop compelling copy writing material and drip automation
- Steadily accelerate inflow of new sales leads
- Implement steps to increase existing customer sale and frequency of sale
- Reduce sales cycle and improve overall lead KPIs
Automated Lead Nurturing
Recognizing initial interest in products and services starts with awareness, digital marketing program is designed to nurture sales funnel:
- Get in front of where target market spends time on the internet
- Build and propagate content to feed prospect’s curiosity
- Generate inbound traffic inquiries through organic searches and advertisements
- Convert curious prospects to leads
- Nurture prospects by implementing automated sales funnels
- Reduce acquisition costs and increase net margin
Automated Lead Generation Program
Online Marketing
- Mobile Optimized
- Landing Pages and Forms
- A/B Testing
- Search Tracking
Campaigns
- Budgeting
- Event / Webinar Marketing
- Program Management
- Ad-Network
Social Media Management
- Social Ads
- Social Campaigns
- Social Listening
Engagement
- CRM Lead Integration
- Online Behavior Tracking
- Automated Email Response
- Building and Personalizing
Lead Nurturing
- Lead Nurturing
- Lead Scoring and Grading
- Segmentation
- Data Quality Management
Reporting and Analysis
- Revenue Analytics
- ROI Analytics
- SEO / Keyword Analytics
- Web Analytics