Medical DevicesCase Study

Problem: Client wanted to increase revenue by creating additional products/services, selling very high profit services with continuum opportunities
Marketing Strategy: Expand market, Educate new prospects and get long-term ties-ups.
Solution: Identified business model, market needs, hired a prominent doctor for writing syndicated column the readers pay for which educates the reader and get health trends, product How-To newsletter.

High margin revenue streams. Subscribers cannot find similar information in one place and insight to readers far exceeds the nominal price.

Monthly Subscription model, optimized with for door delivery

68% response rate with over 3000 subscriptions from individual doctors and specialist in select markets. Client has committed to expand in other areas of the country.

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“The Business Labs fairly unique ability to bring functional expertise and automation skills is quite compelling. Their experience and knowledge immensely helped our resources get prepared before and during our 6 month of RPA roll-out we were engaged with the customer. TBL must be your preferred partner for implementing process automation.

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Partner, Professional Services

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